So, you have built an incredible training program, and you are ready to monetize it—welcome to GnowbeShop! 🚀
What is GnowbeShop
GnowbeShop is our built-in e-commerce engine that lets you sell content directly to your audience—all designed for public, one-time purchases.
This is done by bundling and pricing your program(s) in Gnowbe, then generating a direct sales link you can share anywhere!
Why GnowbeShop
GnowbeShop makes it easy to turn your expertise into revenue by removing the technical friction of selling digital content. 💰
Instead of managing external plugins, merchant accounts, and user-provisioning systems, it handles the entire transaction lifecycle and the learning experience all in one place!
Ready to get started?
Setting up your shop happens in three main phases: configuring your administrative backend, understanding the purchasing journey for your users, and managing your GnowbeShop activities and user base.
Let's dive in!
Phase 1: Configuring Your Administrative Backend
This phase is all about you, the Admin. It involves configuring your e-commerce settings, bundling your programs, and generating the necessary bundle links so you can actually start selling!
For a detailed, click-by-click walkthrough of this entire process, be sure to check out our full article:
👉 How to Set Up GnowbeShop
At a high level, your setup process boils down to three main steps:
-
Complete Your Backend Setup: This involves finalizing the programs you want to sell and connecting your Stripe account directly to your workspace to ensure all your payments are processed smoothly and securely.
-
Bundle and Price Your Content: Next, you will take your finalized program and package it into a "Bundle." Here, you can set your price point and even create promotional discount codes for your marketing campaigns!
-
Retrieve and Share Your Link: Once your bundle is created, GnowbeShop will generate a unique purchase link. Simply grab that link and share it across all your marketing channels—like your website, social media, or email newsletters—to start driving sales.
See also: 👉 GnowbeShop FAQs
Phase 2: Understanding The Customer Journey
Now that your links are live and your marketing is underway, what does the actual buying experience look like for your customer? Understanding their experience is crucial for providing great support!
For a comprehensive look at your learners' experience, check out our guide:
👉 How Does A Customer Purchase From GnowbeShop, And What Does The Customer Journey Look Like?
At a high level, the customer journey looks like this:
-
The Purchase: The user clicks your unique sales link, enters their payment details, and purchases the program.
-
The Access: Upon purchase, users will see a confirmation page and receive a confirmation email. They must click the call-to-action button on either of these pages (such as "Start Learning" or "Continue to Gnowbe") to successfully unlock and access their content.
- Register and Learn: Upon clicking their access button, they will be prompted to register for a Gnowbe account (or log in if they already have one). The moment they are logged in, they can instantly dive in and start learning!
Phase 3: Managing GnowbeShop Activities
Once your shop is live, you'll want to track your performance and optimize your sales. This phase covers setting up promotional codes, monitoring your revenue, and learning how to troubleshoot potential issues to keep things running smoothly.
Check out the following articles to learn more:
👉 Managing GnowbeShop Activities
👉 Why Can't My Customers See Their GnowbeShop Programs?
You are officially ready to start monetizing! By following these phases and leaning on our detailed help articles, you will have your GnowbeShop up and running in no time. Get your Stripe account connected, create your first bundle, and happy selling! 🚀