Welcome to Gnowbe AI Magic Creator!
Magic Creator is your AI instructional design co-creator, built to rapidly generate engaging microlearning programs based on your vision. However, it isn't a mind reader—the quality and relevance of your program depend heavily on the instructions and prompts you provide.
This guide will help you understand how to write clear, specific, and contextual prompts to get the best possible results from Magic Creator, including when you provide your own source materials.
⭐️ The Golden Rule: Specificity Beats Vagueness ⭐️
Imagine asking a GPS for directions by just saying, "Take me downtown." You might end up somewhere, but likely not exactly where you intended! Magic Creator works similarly. Vague prompts lead to generic or potentially irrelevant content. Specific, detailed prompts act like precise coordinates, guiding the AI to create content that truly meets your needs.
Magic Creator needs context and detail to understand:
- What specific topics to cover.
- Who the target audience is.
- Why you are creating this program (the goals).
- How deep or complex the content should be.
- What source materials to prioritize (if provided).
Let's break down how to provide this information effectively.
1. Prompting for Content: What content would you like your program to cover?
This field is where you tell the AI the subject matter of your program. Think of it as outlining the syllabus or table of contents.
Some Tips for Writing Good Content Prompts:
- Be Specific: Instead of "Sales," try "Consultative selling techniques for B2B software account executives."
- Break It Down: List the key topics or modules you want included. Use bullet points or numbered lists for clarity.
- Mention Key Concepts/Models: If specific frameworks or theories are crucial, name them (e.g., "Include the GROW model," "Cover Kotter's 8-Step Change Model").
Example of Vague Prompt:
"Create a program about customer service in the retail industry."
Example of Good, Specific Prompt:
"An introductory program for new call center agents on handling customer complaints effectively. Please cover the following topics with case studies:
1. Active listening techniques (paraphrasing, asking clarifying questions)
2. De-escalation strategies for angry callers
3. Understanding the company's standard refund/return policy (overview only)
4. Knowing when and how to escalate a call to a supervisor."
or
"Create a program on Task Delegation for first-time managers. It should cover how to choose the right task for the right person, communicate expectations clearly (including deadlines and check-ins), and provide support without taking back the task. Focus on practical steps my learners can implement immediately in their next team interaction."
2. Prompting for Goals: What are your main goals for this program?
This field defines the purpose of your program. What should your learners know, feel, or be able to do after completing it? Clearly defined goals help the AI structure the content towards achieving specific outcomes.
Tips for Writing Good Goal Prompts:
- Focus on Outcomes: What change do you want to see in the learners?
- Use Action Verbs: Start goals with verbs like "Identify," "Describe," "Apply," "Analyze," "Demonstrate," "Explain," "Compare," "Evaluate."
- Be Learner-Centric: Frame goals from the learner's perspective (e.g., "Learners will be able to...").
- Align with Needs: Ensure the goals address the underlying reason for creating the program (e.g., improving performance, closing a knowledge gap, ensuring compliance).
- Keep it Concise but Clear: Each goal should state a distinct, desired outcome.
Example of Vague Prompt:
"I want my learners to improve their communication skills."
Example of Good, Specific Prompt:
"Upon completion, learners will be able to:
1. Identify the key components of an effective project update email.
2. Apply the 'Context-Action-Result' framework to structure their status reports.
3. Reduce ambiguity in their written communication with stakeholders."
or
"The primary goal is to elevate junior analysts' data presentation skills from basic reporting to effective data storytelling. Upon completion, learners will be able to analyze data sets to identify the most critical insights and the underlying narrative, and structure their presentations logically to tell a compelling story with the data. An important outcome is that learners should also feel more confident and capable when tasked with presenting data."
3. Leveraging Your Own Materials
Magic Creator allows you to upload your own documents (like PDFs, Videos, and Audio files) to serve as the primary source material for your program. This is incredibly useful for transforming existing training materials, research papers, or internal guides into interactive Gnowbe programs.
When uploading your own materials, it is recommended to select the "High Precision" setting. This instructs the AI to prioritize the content within your documents and minimize external information or creative deviations.
🌟 Additionally, you can include instructions to guide how the AI uses your materials. Consider adding a line like this to the start of your content prompt:
"Analyze the uploaded files and documents to extract key insights and context. Ensure the generated content accurately aligns with the original material."
4. Fine-Tuning with Gnowbe AI Parameters
Beyond the main descriptive prompts, Gnowbe AI provides specific parameters or settings you can adjust to further guide the content generation process. These help the AI quickly grasp the high-level context and style.
- Use Case
This helps the AI understand the general purpose of the program. Setting this context correctly can influence the structure and type of examples generated.- Examples: Training, Onboarding, Sales Enablement, Leadership Development, Operations, Safety and Compliance, Partner Engagement, or Customer Engagement.
- Examples: Training, Onboarding, Sales Enablement, Leadership Development, Operations, Safety and Compliance, Partner Engagement, or Customer Engagement.
- Target Audience
Specifying the audience helps provide further context for the AI to know who the program is designed for and what their existing knowledge level is.- Examples: Individual, Manager, Senior, or Other
- We recommend selecting Other and providing a detailed description to precisely define your target audience:
- "New hires in the manufacturing industry in Singapore"
- "Remote customer support staff based in Australia"
- "Sales executives with no prior experience in the pharmaceutical industry"
- Program Difficulty
Indicate the desired level of detail and complexity for the program.- Examples: Basic, Intermediate, Advanced, or Universal
- Examples: Basic, Intermediate, Advanced, or Universal
- Tone of Voice
Select the desired feel and style of the language used in the program. This impacts engagement and how the information is perceived.
- Professional: Clear, authoritative, and polished—ideal for business or formal content.
- Casual: Friendly, approachable, and conversational—perfect for relatable and informal engagement.
- Inspirational: Motivational and uplifting—great for personal growth or leadership topics.
- Playful: Fun, quirky, and engaging—designed to capture attention and delight readers.
- Educational: Written as if you are a college-level teacher.
- Story-driven: Rich in narratives and anecdotes.
Using these parameters effectively, in conjunction with your detailed prompts, gives our AI a much clearer picture of your requirements.
Conclusion: Your Prompts Make the Magic Happen! ✨
Magic Creator accelerates content creation, but the key to great results is clear prompting. By providing specific context, clear goals, and explicit guidance when uploading materials, you’ll empower the AI to generate targeted, highly effective learning experiences.
The more precise your instructions, the more magical the results from Magic Creator will be—happy creating! 🙌