Gnowbe offers a flexible and scalable approach to pricing, designed to make learning more accessible and affordable as you grow. Our tiered pricing for both creators and learners ensures that the larger your learning community becomes, the lower the cost per participant.
Here’s a breakdown focused on simplifying how this works for our Free, Starter, and Pro plans.
Free Plan (always free)
- Creators: 1 (at no cost)
- Learners: Up to 20 learners free, a great way to explore Gnowbe's core functionalities
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Starter Plan
Designed for individuals who want to use Gnowbe for small teams and groups. It was designed to be very quick and easy to get started and manage a few groups with self-help support.
- Creators:
- 1 Creator: $29.00
- For 2-5 Creators: $26.00 each
- For 6-10 Creators: $23.00 each
- Learners:
- First 50 learners: Free, included in the base plan
- Add on 50 learners at a time: $0.24 per learner
- Beyond 500 learners, the cost is further reduced to $0.20 per learner so the more you grow, the lower the cost of scaling
Starter Plan Examples
Below is an example of starting with 3 creators and 100 learners and then seeing the lower cost per user as you empower more Creators and impact more Learners.
| Getting Started | Growing Impact | Savings! | |||
| # Licenses | $/user/month |
# Licenses |
$/user/month |
% Savings as you grow! | |
| Creators (Admin, Agent, Curator) |
1 |
$29.00 |
10 |
$24.80 |
15% |
| Learners |
50 |
$0.58 |
300 |
$0.30 |
49% |
| Total | $29.00 per month ($26.10 with annual discount) |
$308.00 per month ($277.20 with annual discount) |
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For your specific needs, you can use the pricing calculator here: https://www.gnowbe.com/pricing
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Pro Plan
Tailored for organizations seeking deeper customization, more advanced tools, and broader scalability:
- Creators:
- 1 Creator: $89.00
- 2-3 Creators: $59.00 each
- 4-10 Creators: $29.00 each
- Further tiers reduce the price per creator, down to $14.00 for 51+ creators, reinforcing the value of expansion
- Learners:
- Up to 100 learners: Free, included in the base plan
- Add on 100 learners at a time: decreases by tier, making it increasingly economical to scale your training initiatives. The pricing structure is designed to decrease the cost per learner as you enroll more, ensuring a cost-effective way to grow
Pro Plan Examples
Below is an example of starting with 3 creators and 100 learners and then seeing the lower cost per user as you empower more Creators and impact more Learners.
| Getting Started | Growing Impact | Savings! | |||
| # Licenses | $/user/month |
# Licenses |
$/user/month |
% Savings as you grow! | |
| Creators (Admin, Agent, Curator) | 3 | $69.00 | 10 | $20.70 |
70% |
| Learners | 100 | $0.89 | 1000 | $0.38 |
57% |
For your specific needs, you can use the pricing calculator here: https://www.gnowbe.com/pricing
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Enterprise Plan
For businesses with extensive learning needs, our Enterprise plan offers a customized solution tailored to your specific requirements. While specifics vary based on each organization’s needs, this plan is structured to provide the best value for larger deployments.
Why Our Tiered Pricing Model Benefits You
- Scalability: As your team and learner base grow, Gnowbe becomes more cost-efficient, allowing you to extend comprehensive learning opportunities to more of your team without exponentially increasing your budget.
- Flexibility: Our pricing model is designed to accommodate the evolving needs of businesses of all sizes, from solo creators to large corporations.
- Value: By decreasing the cost per user as you scale, we ensure that your investment in learning and development yields the highest possible return.